Travelink FAQs
Travelink is a browser-based sales and management system, designed to simplify the things that matter to tour operators - developing multiple sales channels, sourcing product efficiently, protecting margins, and enhancing service.
- Who is Travelink aimed at?
- How many customers do you have?
- Why is Travelink different?
- What types of suppliers are available via Travelink?
- How can I start selling online?
- How can I access more product quickly?
- How can I develop multiple sales channels?
- How can I protect my margins via each sales channel?
- How do I increase sales but keep service levels high?
- How can I work smarter with my suppliers?
- How do I improve conversion rates?
- How do I capture and make use of information about my customers?
- How do I tweak Travelink to meet my specific business needs?
1. Who is Travelink aimed at?
Travelink is aimed at tour operators seeking a flexible, scalable and market-proven sales and management system.
2. How many customers do you have?
A growing list of over 100 customers use Travelink today. Our clients include a wide range of destination, ski, luxury, sports, adventure, villa, and coach operators. From independent, privately-owned business to specialist divisions of major leisure travel brands, including Thomas Cook and TUI Travel.
Back to top3. Why is Travelink different?
Travelink is a component-based tour operating system which enables our customers to deliver both fixed tours and flexible holiday products (e.g. tailor-made and dynamic packages) via offline and online distribution channels.
First launched in 1995, Travelink is a market-proven solution which has been developed over time to offer a vast range of added—value functions including marketing, administration, dynamic pricing and supplier management modules.
Back to top4. What types of suppliers are available via Travelink?
The list of suppliers connected to Travelink is continually growing. Currently Travelink has links to tour operators, flights, bedbanks, car-hire companies, GDS, cruise operators, ferries, insurance, transfer, parking and attractions suppliers.
Back to top5. How can I start selling online?
Travelink Consumer Edition (CE) provides you with access to the powerful functionality of Travelink via an Application Programming Interface (API). This provides you with the full power of Travelink and complete design flexibility. Our clients usually work with their own web-design agency to integrate Travelink’s API. Comtec can provide you with an introduction to web-design companies who have successfully completed this work for existing Travelink clients if required.
Back to top6. How can I access more product quickly?
Travelink includes built-in XML links into a vast-range of travel suppliers that have been delivered for our existing customer base. New customers simply need to have an existing, or a newly established, commercial relationship with these suppliers to immediately access this array of travel product. We are continually developing more links to 3rd-party supplier for customers.
Back to top7. How can I develop multiple sales channels?
Travelink provides integrated call-centre and online selling selling modules and provides you with the ability to sell direct and/or via the travel agent distribution channel. Furthermore Comtec operates one of the largest leisure travel networks in the UK and can offer a distribution service connecting your product with agents of all sizes and soon consumers via www.travel.co.uk.
Back to top8. How can I protect my margins via each sales channel?
All pricing within Travelink is activated at a component level. Offering sophisticated pricing rules and margin curves by channel, according to the nature of the booking and the source of the customer. Whilst considering seasonality and a range of other factors under your control.
Back to top9. How do I increase sales but keep service levels high?
By automating frequent transactions and utilising an integrated system which provides your staff with all the product and customer information they require to deliver the highest service levels during the sales process. Aswell as providing your staff with flexible search options to speedily locate a product matched to your customers precise requirements based on previously captured details and preferences.
Back to top10. How can I work smarter with my suppliers?
Using Travelink you can develop seamless, integrated, links direct into your supplier's sales systems for live inventory searching - ensuring up-to-date availability and accurate, automated, processing. Travelink also supports automated supplier communications for on-request bookings, streamlining the follow-up process for enquiries that are not immediately confirmed.
Back to top11. How do I improve conversion rates?
All information and brochure requests, along with quotes are stored within Travelink. Using workflow tools, such as action queues, this data provides a pipeline of potential sales leads that is easily accessible and managed. Richer product and customer data sourced in real-time assists staff in closing sales enquiries. Whilst high-quality documentation can be quickly issued via email and print to ensure potential customers have all the information they require in order to make a buying decision in a consistent, professional, format.
Back to top12. How do I capture and make use of information about my customers?
Customer information can be captured throughout the lifecycle of the sales process - including all requests for information and brochures, personal preferences and travel related data such as passport information. All quote and bookings are retained in history. Key customer data is accessible via Travelink's reporting function and is available for the planning and execution of automated marketing campaigns.
Back to top13. How do I tweak Travelink to meet my specific business needs?
Comtec employs a team of customer-facing consultants who are Travelink product experts. Our consultants work with our clients to ensure they are making best possible use of all of the features available within Travelink and identify any modifications required to Travelink to ensure our customers achieve maximum ongoing return on their investment.
Back to topFor further information call +44 (0)1633 627500 or email info@comtec-group.com